About us

Sinful Food was born from a lifelong love affair with flavor — a passion sparked in my childhood kitchen, cooking alongside my mom and soaking in every PBS cooking show I could find. After 23 years in the nutritional industry refining my expertise in operations, product development, and marketing, I launched my first creation — our Signature Seasoning.

Life eventually pulled me away, but the desire to share these flavors never faded. In 2022, with my wife by my side and our goals achieved, I dove in fully, transforming Sinful Food into a curated collection of indulgent seasonings, fused olive oils, aged balsamic vinegars, artisan dark chocolates, and rich coffees. Some of these creations are my own; others are sourced from the world’s most talented artisans — each chosen for exceptional quality and unforgettable taste. I pair their craft with my expertise in branding and presentation to transform them into luxurious gifts for the senses.

In 2023, my brother-in-law and sister-in-law joined the journey, bringing their amazing energy and helping at events nearly every weekend. My sister-in-law, Jen Brink, is now a co-owner, contributing to every creative aspect of our business — from packaging ideation to recipe development, social content, and more.

Together, our family pours genuine passion and creativity into everything we do. We hope every customer feels that same energy in every product they enjoy.

At Sinful Food, our mission is simple: to create mindful, memorable experiences through exceptional flavors — because the most delicious moments in life are meant to be savored.